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Why Maps Are Important to Small Business

Introduction: Your customers are using maps on their home computers and on their mobile phones. Internet mapping and the social internet have converged and this creates a huge opportunity for small business. Have you checked to see if Google has mapped your business? It probably has. These days, when someone is deciding whether or not to become your customer, where they are in relation to where you are is more likely to influence their decision than ever before. Two big opportunities stem from this – Search and Social. Each uses maps in a different way, and the way that will work best for you will depend on the type of business you have.

Using Google maps for Search: These days, someone driving through a town would search for a cafe using Google Maps on their smart phone. Smartphones can show them a Google map of where they are and all the cafes near them. Of all the cafes on the screen, those that haven’t completed their Google Place page are unlikely to appear first. Most people click on one of the first few search results, so being at the top of the list is important if you want your business to be found.

Using Facebook Places for Social: Another way customers can find you is through their Facebook friends. When a customer can check-in to a cafe using Facebook Places they automatically share their location with all of their Facebook friends. If their friends are close by, they might meet up!

Your customers are using internet maps to search for you, so you need to be sure that you can be found where they are looking. Businesses that traditionally would have been found using the Yellow Pages now need to have a Google Maps presence. Hospitality businesses need to be active on the social internet as well as being on Google Maps.…

7 Easy Tips to Generate an Extra Income Online by an Internet Genius!

The question has come into everyone’s mind at one point or another…”How can I make money fast?” or “how can I make money online?”

We know in the back of our minds there is simple way to do just don’t know how to to it.

Luckily for some, there is a straight forward answer!  There are several ways to make money quickly online using the internet, a tool we often take for granted and now we can find out just exactly how to use it properly and to our own advantage.

So here goes…

The 7 Easy Tips To Generate An Extra Income Online:  

1. Before you can start making money, you will need to register as an affiliate with a reputable company. This is where you will be able to track your progress online and most importantly, get paid!

2. Carefully select a quality product to promote and get your Hoplink code which will enable you to get paid. This could be a service or product you will be promoting online.

3. Purchase and register a domain name for your business to promote your new product. You can arrange for domain forwarding so that your new domain name will take visitors straight to the product you are promoting. This will be connected to your affiliate account via your Hoplink code. Having your own domain name is CRUCIAL in making your promoting efforts a MASSIVE success.

4. Spend around 1 hour a day writing an article or advertisement for your product or service which is the cheapest and easiest way to promoting your service or products online.

5. Post your article or advertisement  to online various forums and groups. Do not spam as this can cause your account to be blocked. Imagine having the ability to join hundreds of online groups and have the ability to instantly email tens of thousands of people to promote your product or service for free. 

6. Keep track of your business by checking on sales daily. Remember to update your articles. Place lots of mini advertisements by using free online classified ad sites.

7. Keep looking out for new services or products and stay focused then start the process all over again!

Overall, there are tons of ways to make money online but these tips are tried and tested. They are true and the best of the best and most importantly, they work! …

A Lead Capture System – Getting More Customers

Keeping in touch with your customers is easier than ever with a lead capture system. Many of you may be asking, what is a lead capture system? Basically, it is a nurturing system that develops a relationship with your potential customer by sending messages routinely that are relevant to their interests and loaded with valuable information. A lead capture system can simplify your life by automatically sending out preset messages to your customer list, weekly, monthly, etc.

A lead capture system, also known as marketing automation or an autoresponder, is designed to capture your visitor’s information. This is how you build a good, qualified list and convert more traffic from your website into customers. Give your visitors an offer or product of value for free to download. Once the visitor responds, require the following information: name, and email by using an Opt-in form on your website.

A good lead capture system consists of four major components:

An Opt-in form on a Landing Page. This is a form where visitors to your website can enter their information to receive your free offer or product. The Opt-in form is typically on a separate page, called a landing page, which explains your free offer in detail.

An Autoresponder. This is a piece of software that automatically sends a series preset messages to your potential or existing customers. It’s a good practice to send valuable information that interests them, not so much about your products and messages should be more toward benefiting your customers, and once in a while, how your product or services can benefit them. In this way your lead capture system helps your potential customers to know you, like you, and build enough trust in you to buy your products or services.

A Confirmation Page. This page comes up to thank your customer after they have Opted-in for their free gift or product and directs them to go their email to confirm it’s their correct email address.

A Double Opt-in Pagethat points to the Gift Delivery Page after they have confirmed their email address where they can receive their gift or product.

A lead capturing system is all about establishing relationships with your website visitors. Building these relationships can also bring in repeat business because now, they know, like and trust you. By acquiring the contact information from your visitors, you position yourself to build a good customer list.

The goal is to get your leads to respond to the free product and engage further with your business through a lead capturing system.…

Time, Consistent Work and Affiliate Marketing Equal Success

Do you live by the philosophy that what ever you do today you will harvest tomorrow, you are a very intelligent person. Then you also know that what ever you do this week, you will reap next week, and if we bring it up one step: What ever you do in 2010 you will reap for years to come. This couldn’t be more true for your affiliate marketing business or what ever internet marketing you do. Or in any other area in your live for that matter.

In our first year in this business we worked our tails of without to many results (as we could see than), and we used a lot of time and money on education that all said we would succeed quick like: ” Make $30 000 in your first 30-60 days bla bla bla”. And we all know this is BS for the majority of the people. There are a lot of affiliate marketers that makes these amounts and more each moths, but in their first two mounts ever in this business? Don’t think so.

The Education from our first year in business are paying off big time now, and the reason is one major factor: TIME AND CONSISTENT WORK! We are getting a lot of traffic from work we did two-three years ago, and makes a lot of money from it. But we didn’t see a dime in our account back then. The reason is simple: It takes a long time for your work to be indexed by the search engines, it takes time for your blog to get a decent page rank from Google even if you follow our guidelines in our free e-book: “The Blog Set Up Check List 2.0”. From the time you submit your “killer article” it will take some time before you get some serious traffic. So if you like to be success full in your affiliate marketing/internet marketing business and you don’t have a lot of money to invest in your business but time. Follow these steps for a least 12 months:

1. Set up your blog. This will in time be the “nerve center” in your business for years to come if you follow the steps in our free e-book.

2. Post regularly on your blog, three times a week is a good start. When you reach 100 posts you will see traffic you never thought possible.

3. Submit one article a week to “top ten article directories”. Submit only original content here!

4. Set up a blogger blog with two keywords linking back to your “nerve center”, this will simply give you more quality back-links to your main blog.

5. To get some fast traffic, sign up at relevant forums with more than 5000 members and post there 2-3 hours a week without SPAMMING, just leave your link in your signature field (just use forums that allows links in the signature fields) This is another great way to …

Email Advertising – 3 Common Mistakes

Email advertising is a very efficient way to promote your business and is a perfect example of online marketing automation. However many approach this strategy the wrong way which results in decreasing the marketing effectiveness of their messages.

3 of the most common errors committed that diminish the marketing effectiveness of an email campaign are discussed below!

Foregoing Relationship Building

In just about every case the only reason people opt in to your list is they feel they will benefit in some way! The last thing you want to do is flood their in-box with nothing more than sales pitches! Offer subscribers useful information and speak to them in a casual and sincere way and don’t regard them as a sales target. The best way to promote your business to these subscribers is to show them your willingness to be helpful and with no strings attached! By doing so your marketing effectiveness will increase when you do make an offer to them! Focus more on being helpful and less on making sales and in the long run you will be more profitable in doing so!

False Product Claims

What need do you have in hyping any product or service to the people on your list? Think about this for a moment! Firstly hype is typically used to capture a persons attention however if these people have subscribed to your list I believe you already have their attention! Secondly consider how you would feel or react if and when someone uses hype on you! Remember when you promote your business you are also promoting and branding yourself! Making false product claims is NOT the brand or image you want to have online!

Misleading Subject Line

By saying whatever you may think it takes to get people to open up your email, you will quickly lose their confidence in you! The worst of it is usually these subject lines bear little relevance to the content found within! Now in this case you’re branding yourself as an irritating liar, good going but this brand is no better and possibly worse than the one we discussed above! Always keep your subject lines relevant to the content of your message or people will simply unsubscribe! If your word is not taken as true or accurate your marketing effectiveness will suffer as a result!

Remember these people were good enough to join your list and for that you should be thankful so don’t abuse them or you will lose them!

Email advertising is a very effective way to promote your business and when done correctly is a shining example of online marketing automation. Many people however severely diminish their marketing effectiveness by using strategies that are far too aggressive. The discussion above reviews 3 of the most common mistakes marketers commit in their ‘bull rush’ to make a sale! Recognition needs to be given to the fact that the people on your list will remain subscribers and likely periodic buyers …

Marketing Automation And Lead Nurturing – Not Only For The Big Guys

The common perception among marketing managers at relatively smaller companies is- we are too small to think about marketing automation or implementing a lead nurturing program. Many a times, it is difficult to break this perception although there are solutions available which suit the needs of smaller companies. It is very common to hear thoughts like ” we are interested in setting up lead nurturing program but we just have about 100 inbound leads in a year” or ” we don’t have the budget to invest in marketing automation technology so we will stick to email for the time being. If you believe in the same thought – I differ to this idea of lead nurturing being exclusively for the big guys.

It is true that a large company with thousands of leads from different sources needs some form of marketing automation to find which ones are ready to be engaged. The lead nurturing program is capable to deal with individual lead level. The question which pops up- can lead nurturing help to a one man marketing sales team armed with a list of 150 target accounts and 300 decision makers, the answer to this question is a big YES. Let us understand it with the help of an example- If email are sent to all the 150 target accounts, it is still very much possible to keep a track on the response and study their level of interest. Personalized emails can be send and according to the interest levels we can get in touch with the prospect or even not connect them till they are ready. It’s an effective way to keep in touch with your prospects who are not yet at the buying stage of the cycle.

So why does many believe that it’s out of reach or they are not big enough to make use of something like this? Is it the budget? Many of us read about how global giants managed to drive millions by nurturing their large databases, it doesn’t mean it is out of reach or expensive. It should be accessible and coast effective to both big and small companies.…

Does your home appear dull and lifeless? If so, landscaping can provide many benefits. Just a token amount of landscaping can really make an old home look like a stunning piece of art. The tips in this article will guide you down the path to yard rejuvenation, so read on.

Try sketching out your ideas on paper prior to starting any landscaping project. When you make a sketch, you get a visual of your ideas and you will get a more realistic idea of what tools will be needed to finish the job. You can also adjust the sketch more easily than you can the yard after you have made the alterations.

If your landscaping plans include an outdoor kitchen, it pays to use granite as your primary material. Although granite may be expensive, it has many advantages including less maintenance and the ability to place hot pots on it without damaging the surface.

When planting your garden, ensure you have focal points for all seasons. Select different plants that flower in different seasons, paying attention Home Improvement Contractors to what will grow well in your area. You can also pick trees with nice foliage or evergreens which make your yard look alive all year long.

Select plants wisely, because that could seriously affect the result of your overall landscaping project. You want to avoid things like putting plants that need lots of sunlight in a shady area. Don’t plant trees if there is not enough room for growth. A little extra effort means that you will have beautiful, healthy plants.

Now that you are aware of the advice presented here, your yard can be a beautiful and exciting place. You can make your home look very vibrant and as though it was part of a film. Take advantage of this advice and you are on your way to a spruced up home.…