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Marketing Association

Article Marketing Tips – Make Your Readers Happy and You’ll Succeed

The idea behind article marketing is pretty simple… make your readers happy and you’ll be able to send them to your website, guaranteed! The only problem is, most writers do not have any idea on how they can impress their readers and that’s the reason why they’re struggling in improving the number of their page views. If you’re one of them, I suggest that you make use of this article. Below are some techniques that I’ve learned in the years of writing my own articles. Follow these and you’ll surely be able to reap great success in no time.

Talk about recent, newsworthy topics. Avoid talking about the same issues day after day after day. Your articles will not look very enticing to the eyes of your readers if they contain nothing but the same boring, useless information. What I suggest is that you discover the latest issues related to your chosen niche or write topics that were not explored by other writers yet. It could take some time but you can be assured that doing this will help you get your readers to pay attention.

Make it easy to understand. One thing that I don’t get with other writers is that they give their readers a hard time. What I mean is they make their articles too complicated to understand. They tend to use highly technical terms and make use of lengthy sentences and huge paragraphs. If you think that this will help you impress your readers, you better think again. As online users have very short attention span, they will not waste their time trying to figure out what you’re trying to get across by reading your articles over and over again and by finding the meaning of the words you’ve used using their dictionary. My suggestion is to keep it simple. Write while reminding yourself that some of your readers might not even be using English as their primary language.

Offer real value. Make your articles look more valuable by simply making them informative and useful. Be willing to share a slice of your expertise to your readers and tell them things that they’ll find amazing. I can assure you that they’ll be happy if you tell them how they can do things on their own, how to solve their pressing issues, how to reach their goals, or if you offer them with answers to their burning questions.

Make it sound personal. Convince your readers that there’s a real human being behind your articles by simply making them sound more personal. Instead of using third person pronouns, address your readers using “you” or “your”. Use conversational tone all the time. If you have the chance, make your readers happy by telling them appropriate jokes or by relating extremely interesting personal stories. It’s also a good idea to ask them some questions from time to time.…

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Marketing Association

Network Marketing – Tips To Win Online

Working from home can be very fun and profitable. There is no more lucrative method of making money from home than network marketing. Unfortunately, network marketing is usually joined by people who don’t know how to network or market their business. I’m here to give you some tips to help grow your business.
Prospecting and sponsoring people is an art form all to itself. Most people are hesitant to jump into something that takes them so far out of their comfort zone. Part of your job as a successful recruiter is to help them see that the training you can provide brings success a little closer to them. This helps to break some of the apprehension.
The old model of lead generation and sponsoring was to “attack” everyone you came into contact with including your friends and family. This method has proven not to work very well for most people. This is a big reason for the high failure rate in network marketing. Not only that, but because of the high level of rejection most people face with this type of recruiting, people become very disillusioned about what rewards this business truly has to offer.
Sponsoring is a numbers game. The more people you talk to or present an opportunity to, the more people you will sponsor. Unfortunately, offline, there is only so many people you can talk to in a given amount of time. Especially given personal and family demands. That’s where the tools and systems born from the internet come into play
People fail, systems don’t. With tools and systems that are properly setup you can make hundreds or even thousands of presentations a week with lifting a finger other than to phone your new leads. Email marketing, social networks, and others make lead generation so much easier than chasing people through a local mall. With the right technology in place, your chances of success working at home greatly increase.…

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Marketing Association

Affiliate Marketing – What Are the Keys to Get Success in Affiliate Marketing Business?

Affiliate marketing is one of the most popular online businesses. At this time lots of people are trying to make money through affiliate marketing, but more than 90% of new affiliate marketers fail in their affiliate marketing business according to researches. So, make sure that you are avoiding some common mistakes that are often done by new affiliates. Avoid hypes and take affiliate marketing as a business.
Here are the keys to get success in your affiliate marketing business:
1. Find good products to promote:
One of the must-be-done things for making sells is to find hot products to promote. Choose a product which is really hot in online market. Invest a little time to find hot selling products. Promoting hot selling products will help you for making your sells. It is always easy to sell hot products.
One more thing you should consider that you are not promoting a product which is making too many hypes about itself, especially if you are promoting an Internet-marketing product.
2. Proper keyword research:
Once you choose some products to promote, then you should do proper keyword research. Keywords are the searched words, people use these words when try to find something on Google and search engine.
You should find the keywords related with your niche which has low competition and high in demand. Keyword research also takes time, but it must to find profitable keyword before writing and submitting articles to ezine directories. You must write articles on keywords and it is better to find at least 25 profitable keywords for each product you are going to promote.
3. Setting up a blog or website:
A blog or website is a platform for you to promote digital products. It makes a picture about you. So, when you set up a blog or website, you should consider about the design and the content of it. Your content should offer something unique to be read. Post 5 to 10 informational articles about the product you are promoting. Give them information again and again for free, and make them eager about your niche. Eventually, you will find that your visitors are willing to buy the product you are promoting.
4. Generating quality traffic:
High quality targeted traffic is the key for all types of internet business. So, concern about your traffic and its quality. Article marketing, PCC advertising and Search engines are the best ways to get targeted traffic. If you get more targeted traffic, then you will have more sells and more affiliate money.
Affiliate marketing is like a business. If you put efforts to grow your affiliate marketing business consistently, then there is no reason for failure.…

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Marketing Concept

Article Marketing Tips – How Often to Submit to Directories?

One question I see asked often about article marketing is, “How often should I be submitting articles?”

There is no hard and fast answer. It really depends on:

how prolific you can be,

how many articles you are submitting at one time, and

what you are using this technique to accomplish.

Let me go over each one in a little more detail.

How prolific can you be?

How many articles can you write in a week? 1? 2? 50? How often you submit your articles is very much dependent on how many articles you can write. Obviously if you can only write one a week, you won’t be submitting more than once a week.

How many articles can you submit at one time?

I don’t think there is any article directory rule that limits how many articles you can submit at one time. That said, if the resource box is pointing to the same website for each of them, I would limit it to two or three. You want to build your back links in a more organic manner and suddenly having 50 back links to your site from one directory may get you dinged for content spam by the search engines.

What are you using article marketing to accomplish?

Are you using this technique to improve off-page SEO through back links? Are you using it to drive traffic to your site? Are you using it to prime your list-building pump? Each of these goals will be facilitated by a slightly different strategy.

So, how often should I submit to article directories?

I know people who submit articles three to five times a week. These folks are usually using article marketing to support their affiliate marketing efforts. In this case, volume can make a big difference.

I believe that once a week to once a month is sufficient for steady, organic traffic growth in most cases. But, of course, the more articles you post to directories the better.

To “win” the article marketing race, quantity is quite important. So, posting more often will help you reach large numbers more quickly.

Ultimately, the question you should be asking is, “How does article marketing fit within my overall business strategy?”. Your answer to this question will help you decide how often you should be posting.…

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Marketing Guides

Using Email To Market Your Product Sucessfully

Have you ever thought about getting into email marketing yet you aren’t sure where you want to start? If so, this article has some great ideas to help you begin. Continue on for some great tips and tricks that will help you successfully implement email marketing strategies.

Only send messages to those you know and those who have signed up. People who you have not built a relationship with will look at your unwanted email intrusion as spam. They will wonder if they know you and whether or not they care about what you’re offering. This most likely will lead them to throw your email in the trash, which in turn just wasted your efforts.

Always get permission before adding someone to your email list. You will lose customers and possible even your website host if you engage in spam.

Limit your message to one clear one per email. With a deluge of information in your email, you can create an overwhelmed or bored reader, very easily. Create the specific message using brevity and conciseness. Your clients will be happy to not have too much information.

Don’t over use words like “Buy now!” Stay away from harsh sales techniques such as bombarding them with the need to immediately “Buy Now!” This approach appears like spam and you will lose your customers this way. Trust me, all of them know you are trying to sell a product or service; however, you will realize greater success if you first build a relationship with them and then promote both yourself and what you are offering, professionally. They will appreciate your efforts and be more likely to purchase from you.

Before you send out emails, make sure to proofread them. Correct any emails or newsletter problems you may have. Test your email layout by sending it to yourself first; that is a sure way to be certain everything is displayed perfectly. Don’t forget to test any hyperlinks in your email, too. Make sure those links work properly.

The more you allow your customers to customize their experiences, the better your campaign will be. Let subscribers choose how many messages they want to receive, how often they want to receive them, and how much information they wish to disclose. They will feel more comfortable if they feel they have more control.

Make sure that you have an unsubscribe link that is easily visible within your emails. Don’t fail to include one or bury it so that it is not readily apparent. Your customers must be made to feel that they are choosing to subscribe, and not that your emails are being forced upon them.

Teach yourself what not to do by scoping out some spam. Get a free email address, post your new email address in various places on the Internet, and it won’t be long before your inbox is jammed with spam. Take a look at those emails and learn what you don’t want yours to look like. If you see any similarities, adjust your email marketing campaign. If you wish to have a brand that’s credible, take measures to be different from spammers.

An easy but effective campaign is within your reach if you follow these tips and work hard. You can reach out to a very large audience when you decide to get into something like email marketing, and the rewards can last forever. Ready, set, go!…

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Marketing Guides

Internet Marketing Tips for Small-Scale Enterprises

Small businesses are at a disadvantage when competing with huge corporations or medium-sized companies that have accumulated enough experience and clients. For one, these minor players are wanting in exposure and have small budgets for advertising and promotions compared to their competitors which are loaded with millions of marketing and advertising financial resources. The major problem that these insignificant entrepreneurs have to contend with is the enormous cost of traditional advertising techniques. With limited resources, it becomes imperative for them to discover innovative ways to promote their merchandise to prospective buyers.
Internet marketing companies offer expertise and professional assistance to start-up businesses, those struggling to keep their ventures from collapsing and small ventures that are gradually progressing amidst the tough competition and volatile market situation.
Although there are differences in concepts and principles of online marketing, the bottom line is that this strategy is relatively more affordable with practically the same results and even better prospects. In this type of marketing, the internet is utilized as the main means of advertising and selling commodities and services to potential customers. It usually starts with the creation of a business website and generate the most number of visitors with the objective of converting them into loyal clients.
An internet marketing service provider will surely suggest to small business owners a handful of tips that can otherwise prove beneficial to their internet marketing campaign. These are:
1. Lay down the ultimate goals of your website which starts with attracting more visitors and coming up with parameters to evaluate the success of these objectives.
2. Review the content of the website thoroughly and find out what the website has to say. Ask yourself the following questions: Is the content original and beneficial? Will visitors get something valuable by going to your website? Is the content something that corresponds to the business aspirations, mission and vision?
3. Make it a point to take advantage of local art directories that are given out for free. It will surely benefit your business if this will be listed in said directories to give your undertaking a big lift.
4. Always study the competition by taking time out to visit websites of your competitors. Engage in searches for keywords or keyword phrases that are relevant to your business. This will allow you to obtain fresh ideas and concepts which are pertinent to your online marketing initiatives.
5. Pay attention to keywords since these are crucial not only to the website but the enterprise as well. The keywords should be something that people would associate with your website.
6. Blogging is important since it is one way of spreading useful information about your brand and the products that you carry.
7. Post or publish videos that will help in promoting the business that you have just put up or give out pointers that relate to the items you sell. This is something that consumers would love to watch.…

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Marketing Concept

Article Marketing Tips for List Building

Being an online marketer and advertiser, you most likely understand the value of building a huge customer base and your sales will be dependent on the number of people patronizing your website. The only way to ensure yourself of consistency in sales in your online business is to convince more people to subscribe to what you are saying, convince more people to sign up on your website and create a long consumer base and in this front, article writing can help you in more ways than one.
The very first thing that you need to do (and this is the eternal rule in online advertising) is make sure that you maintain very interesting and ever changing content in your articles to make sure that you have a continuing influx of interested readers because the moment that you are able to capture a specific group of people, they will become addicted to what you have to say especially if your first articles are interestingly presented with wit and humor combination. The first thing that they will do is talk about you and wait in awe and anticipation on the next episodes of your articles, using word of mouth to advertise your website. Know what your target audience wants and what they usually search for and hinge your articles on the keywords that they regularly use.
Aside from getting the pulse of the people you are trying to target, you have to write more and more articles, as many as you can because just like any selling game, the more attempts you make, the more appointments you keep, the more people you sell to, the bigger your sales output would be even if you do not make an actual sale on the first point of contact that you make. Selling is always a numbers game and the more your attempts are, the more sales you will be able to close.
More articles mean wider exposure so if you have extra money, hire people to write more articles for you, in that way you are increasing your article submission by more than double which means your exposure is also increased exponentially and you know what happens when more people look at your website or read your articles. That way, you would not spend all your hours just writing and submitting articles but in the process make sure that you are hiring those with good article writing track records and those who can produce more in a short period of time.
At the same time, ensure that the articles that you are submitting are of top caliber and very informative so that you can convince more people to read on and eventually buy what you have to sell.…