Affiliate Marketing Tips: Increase Conversions To Sales
Affiliate marketing doesn’t have to be so hard as it might seem to some people. Using these tips, I hope you provide you with an easier approach that should result in you securing more sales that you might do otherwise.
Remember with affiliate marketing, that it’s not really your job to close the sale. Your role is to pull in the traffic and then get your traffic warmed up and ready to view the product that you want to promote to them. Any well respected vendor will have already optimised their sales page to be the strongest that it can be for closing the sale. It’s just your job to send targeted traffic to it. In this article, I’m going to share with you an approach that will help you on your way to getting the traffic.
So assuming that you already have a website or you have planned where to add content about your product, then I’m going to share with you the first step on your route to pulling in the customers. This first step is research. What I suggest that you do is to look for the product online. If the product sells on Amazon then go to the page for it and read the reviews there. Take notes on what you find, you’re going to use this material in the next step. If the product is sold through Clickbank, then you might have a tougher time, but still invest some time looking for authentic reviews from people who really have purchased the product.
One of the other sites that you can use for research purpose in your affiliate marketing is YouTube. Look for a video of the product that you want to sell. Once you have found one that has been viewed by as many people as possible, scroll down to see what the comments read. These comments will hopefully be from people who have questions or even answers about the product in the video. Again, I want you to take notes on this. Look for trends and important questions and answers that are related to this particular product.
Just one more place that you might want to check for more material is in forums. You can use the product name and then add inurl:forum next to it in a Google search. This will bring back all the comments in forums about that particular product.
The next step for you to take is writing content. Use the material that you have collected in the reviews to create supplementary information about your product. Write the important and frequently asked questions that people have asked with an answer. Don’t be afraid of adding a little bit of negativity too – this will only help towards making your information be more authentic.
Finally, you’ll need to promote your content across the web as you would with your other pieces of marketing material. Perhaps you want to create a Squidoo page, write an ezine article or even use forums and …