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Online Marketing

3 Things You Don’t Want To Do When Doing Affiliate Marketing

Are you a fan of affiliate marketing? If not then you should be. Affiliate marketing is the lazy man’s dream. Wake up with sales in the inbox, no customer service, nice monthly cash flow, high sales prices, residual income, and etc. All of these things are real in the affiliate marketing business but you should know that reaching this goal is harder than it seems.
Affiliate marketing is extremely easy to get into, which is why a lot of people fail. They think just because it’s easy to get into, it must be just as easy to make money. This is the wrong way to think about things. If you’re currently into affiliate marketing and aren’t seeing the sales and profits that you desire, then more than likely you’re making some of the mistakes that I have listed in this article.
In this article, you will learn the top mistakes that newbies make when starting out online. It would be in your best interest to not commit these mistakes and to avoid them at all costs. Here’s the first mistake that newbies make.
1) Picking a losing product
I don’t mean to bad talk anyone’s product but you shouldn’t promote something that isn’t proven to sell. You want to pick hot products that are proven to sell time and time again. If you’re in a marketplace such as , they have tracking statistics that let you know how well a certain product is selling. Use this information to your advantage to find winning products that sell repeatedly. Here’s the next mistake beginners make.
2) Picking a product become of commission
You should never pick a product just because it offers a large commission. Is it proven to sell? Does it have testimonials on the sales page? Does it offer a money back guarantee? All of these questions are things that you have to ask before you get started promoting products.
You should never pick a product just because it offers a large commission. If you’re just starting out, it’s probably in your best interest to stick to a product that sells at a low product price and that offers around a 50% commission rate. You want to start out with a product like this so that you can get immediate sales and see that the process is indeed working for you. Here’s another mistake that beginners make.
3) Not having a website
You need your own website if you want to be successful. No matter what the gurus have told you, you need to have your own website. How are you going to do all of the things that the gurus recommend if you don’t have your own website?
With a website, you can start your own email newsletter, do product reviews, start a blog, and even have your own voice. All of these things are available to you when you do affiliate marketing, so keep this in mind before you start marketing your products.
Take these tips and use them today to start having success with affiliate marketing.
Good luck with having the success that you desire with affiliate marketing.…

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Online Marketing

Affiliate Marketing Tips – Is Video Right For Your Product?

There are many ways to promote an affiliate product. One of those ways is through the use of video. But is video right for your product? How can you tell? This article is going to take a brief look at this subject to see if we can come up with a viable answer.
If you’ve been following the fads that have come and gone on the Internet, you know that one of the big new things is video. Everybody and their grandmother is uploading videos to YouTube to hawk one thing or another. Now don’t get me wrong. I’m not saying that video is bad. It’s not. It’s great. I use it myself for a number of products. However, there are certain things that lend themselves more to video than others.
Essentially, you want to use video for products that are more visually and/or sound oriented. For example. Let’s say I am promoting a book on songwriting and I want to show people what I’ve learned from the book in order to convince them to buy it. Wouldn’t I have more success if I made a video of me actually using the information to write a song right in front of the viewer’s eyes? Imagine actually playing the song right on the video itself. Think this won’t greatly help sell the product? Trust me, it will.
Now, another great use of video is with the testimonial. Lots of people are very skeptical about buying things off the Internet. The dot com bust of the 90s saw to that. So, making a video of you talking about a product does a couple of things. For starters, it allows the viewer to see that you’re an actual person. You’re no longer a faceless name on the Internet. This helps build trust. For another, they can then see how sincere you are by the way you speak (providing you are sincere). One of my videos endorsing Nitro Marketing Blueprint has been one of my most successful because people can really see how excited I am about the product. You can’t fake that kind of enthusiasm.
Video can probably work very well for most affiliate products. The only way to really tell is to test it out. Create one, watch it and see if you believe what you just saw. Be objective. If you feel the video will help the sales process, go with it. If not, it’s probably best to can the idea. Ultimately, it’s a judgment that you’ll get better at making as time goes by.
To YOUR Success,
Steven Wagenheim…

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Online Marketing

Tips For Reactivating Past Customers And Selling To New Ones

Getting more new customers for your business is something that is hard to do. You have to know how much you can afford to spend on an ad because of something called the “average lifetime value”. You will also need to know what your cost per lead is, and what your cost per sale is.
If you don’t know the figures for the examples that I’ve stated above, then your business is on hanging on a thin piece of ropes. Take a look at all of your customers and see how many of them have bought from you more than one time. It’s these people that you will want to start with when it comes to bringing them back into your business.
You will also want to send letters to customers who have bought once, but haven’t purchased anything recently. With these people, you will want to send them a reactivation letter to get them out of their dormant state, and get them back into your business.
Where could you start with a reactivation letter? Well one way to get inspiration is in something called a “swipe file”. Your swipe file is a collection of winning ads and sales letters that you can modify and use in your business. There are a ton of swipe files on the internet for a low cost, so I suggest you begin your search here.
If you’re wondering what you could say when doing your reactivation letter, here are a few tips.
1) Tell them that you miss them
Let your customers know that it has been months (or even years) that you last heard from them, and tell them that you would like to hear from you again. Give them your email address so that they can contact you in a low sales presence atmosphere. Ask them if they are doing ok, and that you would like to see them come to your business again. This is a great way to start.
I once saw a guy write a reactivation letter where his entire premise was to make these people laugh. His letter was so clever that I almost called the number too! Lol… in all seriousness though, writing a reactivation letter doesn’t have to be hard to do. Here’s another quick tip for improving your sales and profits.
2) Contact your customers
Your one-time customers aren’t the only people that you should be mailing to. You should also send a letter to your recurring customers every month, just to keep them in the loop, and to get them to buy more of your products. This is where 80% of all your sales and profits will come from. So ignoring these group of people isn’t something that you will want to do.
Both of these tips for contacting your customers to make more sales are very simple to put into action. These are strategies that I use myself, so you can lay rest assured that they will work for your business also.
Good luck with using these 2 tips for improving your sales and profits.…

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Online Marketing

Having A Tweet Tooth

Many people initially thought the world had gone bonkers when Twitter was introduced, with some folks clearly thinking that they would rather have their toenails pulled out, one by painful one, than to join in the ‘Me Me MEEE!’ behavior of Twitter.
Frankly, it is kind of true that Twitter is one of the most narcissistic tools in the world but here is the deal – it is also through Twitter that we find old friends and make new ones. It is through Twitter that businesses make conversations with their customers and it is also where they get connected to people who had problems with their services and products (and make good of the complaint).
Through Twitter, we know precisely where reporters and journalists are whenever they head out on dangerous missions in war-torn countries. It is also where we keep in touch with our favorite celebrities and find humor in the way they sometimes ‘Twight’ unashamedly online. We also used to Twitter to find survivors of natural disasters and connect friends and family members when they were in trouble.
All in all, there are pros and cons to using Twitter. Just in case you don’t know, you can go private with the Direct Message tool. You don’t REALLY have to tell the world EVERYTHING.
Despite all the initial chagrin shown by some less-than-ready-to-tweet people of yesterday, Presidents now Tweets, beat that. So, in short, I think it is about time people got on with is the new world that we are living in and instead of groaning about it, get in. Use the pros and try your best not to get swept up by the cons. Business executives (especially those in the branding, advertising, PR and marketing division of a company) should be thankful for Twitter, really.
More so if you are small company. The internet will only become bigger, not smaller and for small to medium-sized business to avoid being left out of the loop, you need to get into the habit of reaching out to your consumer and potential target market with Twitter. Twitter has become more than a girly-want to-be-famous kind of game.
With the Mention feature on Twitter, large companies and brand names know who, why and what their customers are saying. If the chance presents itself, staff can initiate an atonement exercise by placating and calming the frustrated customer down. If the big guys are doing it, it has got to mean something.
If these large brand names, public figures and celebrities are doing it, I am quite sure Twitter (regardless of whether it evolves or not, in the future) is here to stay.…

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Online Marketing

Solid Email Marketing Advice That Is Proven!

This is the perfect place to learn how to draw more people into your network. Several people aren’t sure how to add new people to a subscription list.

Ensure that every email address on your list has given explicit permission to receive emails from your business. People will not take your business seriously if you send spam. Some may dislike unwanted emails so much, they decide to no longer buy from you or work with you.

You should have people who would like to receive your emails double opt-in. This might seem difficult, but it will ensure that those are customers who want to get your emails. As a result, you are less likely to get in trouble in the future.

You want every email campaign to have feedback that is passive as well as active. Active feedback is simply the act of asking directly for opinions or suggestions from your customers. Passive feedback is very subtle and may not even be obvious to your customers. There are many tools and software programs available that will tell you the links that get the most attention.

Give your customers some type of incentive in your emails. They are more likely to purchase from you if they are given an adequate reason to. For example, you can offer free shipping on purchases over a certain minimum dollar amount for those who click on a certain link and place an order on your site.

Make sure everyone on your marketing list has given you permission to email them. If not, consumers will think you are spammer and throw your communications in the trash. Your email provider might even drop you due to a mass amount of complaints being filed by consumers.

Give your promotions a personal touch by changing your usual format. For instance, if you usually send HTML emails, try using text format for a change. When composed well, plain text messages can strike your readers as more intimate, opening your subscribers hearts a little more towards you and your offerings.

Your emails should contain calls to action. Your readers need to understand what they need to do by you simply telling them in your emails. Be sure that any links you have in your emails are easily found and explain how they are to be used. You may repeat those sections by putting them in the beginning and the end of a message.

A simple, but often overlooked, part of running a successful email marketing campaign is validating the email addresses on your list. You shouldn’t be wasting time tracking down addresses and sending out more emails once you receive tons of messages that have bounced back due to invalid addresses. It just wastes time!

Use a personal tone in all email marketing campaigns. Customers respond better to personal messages than bland, generic ones. Messages that are sent from a President, CEO or other prominent figure of a company will leave a strong impression on customers.

Now that you’ve gained all of this information, you can implement it and begin to do some email marketing. It is important that you understand ALL of the information given to you.…

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Online Marketing

When You Should Think About Using Affiliate Marketing

When engaging in affiliate marketing, you could describe it as a partnership. The companies you’re an affiliate for probably won’t be walking you through every step of the way, but you’ll both reap the benefits of everyone’s hard work. Sometimes hard work isn’t enough, even though it’s great. The following tips will fill in the missing pieces.

In order to make the affiliate marketing programs work for you, only keep the ones that are the most profitable. Do a regular checkup on how your various affiliates are performing relative to each other. If you get rid of the affiliates that are not working for you and get new ones it can help you.

Many affiliate marketers put too much emphasis on becoming “super” affiliates. They try to juggle too many balls and end up dropping them all. Many people try to achieve “maximum results” without realizing that they don’t exist. It will be the most successful for you if you take it slow and figure out which approach will work best for you.

One solid piece of advice for potential affiliate marketers is to seek out companies with successful, long-term products. If you want reliable commissions and new product promotion opportunities from a reputable, solid affiliate company, look for one that continuously produces new products for you to promote. You may not succeed with the new hot product.

Match your affiliates to your readers. You will not only boost visits but you will be speaking to your audience. You will let them know you know what they want.

If you really want to get the most income from affiliate marketing, you will need to pay for some advertising, such as using Google Ads. They supply keyword friendly ads to increase sales on your site. It is a targeted approach for online publishers, with revenues generated by showing relevant ads that are more likely to attract buyers.

When you choose an affiliate you should go with someone who provides their partners with tools. These companies are in it to make profit just like you are. They do research to learn what marketing techniques convert customers. The better affiliate companies will share their data with affiliates, this allows the affiliates to customize their campaigns, in order to get more commissions by selling more products.

Try affiliate programs to better market your company online. Affiliate marketing programs are more effective than other advertising approaches, like banner ads or contextual networks. The usability of a website and the commission are the most important parts of choosing a affiliate.

You can make a nice chunk of change in affiliate marketing, but you need to be on top of your game to get anywhere. Your goal is to increase the visibility of your website on search engine result pages. You will land better affiliates and earn more income.

Don’t focus on stealing customers from others. Focus instead on developing the best possible intuition for the needs of your market base and make it your business to meet those needs better then the next guy. Using these tips is a great way to gain an understanding of the ways in which the most successful affiliate marketers reached the top of their field.…

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Online Marketing

Increase Your Social Media Presence With These Marketing Tips

Social media has been available for quite a long time in spite of a common myth otherwise. On the other hand, the power to utilize this media into such a powerful marketing plan for a starting business is a newer and evolving concept. Although social media marketing is always changing, there are certain basic rules and guidelines that are well-tested and should endure.

Regardless of what you are writing for, make sure your titles are captivating and irresistible enough to get people to click through. Whenever your titles draw in people, you stand a better chance of convincing people to go the places you want.

If you are a blogger, use the “retweet” button for every blog post. This makes sharing your blog on Twitter easier for others. By having this option on your blog, your blog will gain a greater audience.

When you post on a blog, make sure that there is a button the viewer can use to share the post to Facebook close by. When someone visits your blog, they can easily share material they like with other people via social media. When this happens, your blogs visibility expands in terms of the number of individuals who are aware of it. Extra traffic means extra sales.

If you’re new to social media marketing, let your current customers know that they can now find you on these sites. When your customers subscribe to your page, the social network may let their followers know about your page. It is this type of free advertisement and customer loyalty that you cannot afford to pass up. It’s also great in that advertising through your consumer base is basically a quality referral.

Update your social media site often. People who use social media sites thrive on constant streams of information, so failing to update frequently will quickly lose you followers. Attempt updates at least three or four times a week.

Keep the tone of all social media posts humble and friendly. Most social media users do not respond well to content that is insulting, overly self-congratulatory or offensive. You are never more powerful than your followers and your customers. Without them your business would be doomed to failure.

Research the concept of social networking. You may already have a profile on Facebook; however, keep in mind that social media marketing is not the same thing as chatting with your friends. Start your research online and consider talking with other, more experienced social networkers.

Your website should be tied to your other social media pages. This is easily accomplished by using HTML codes to add “share” buttons to individual posts or pages. Make it simple for your potential customers to share on RSS feeds, blogs and your main company website page.

Always find your own path with the social media niche. Many people are trying to use the same techniques; doing something a little different will make you stand out. You will be on the path to success if you closely follow the advice from the article. Social media is a great way to connect your company with the people across the world.…