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Mobile Marketing

3 Article Marketing Mistakes That Must Be Avoided

Article marketing has long been accepted as the best way to drive traffic to your website for free. In just about every affiliate marketing manual, there is a section that discusses the basics of writing and submitting articles.
However, most of these manuals don’t tell the whole story. They make it look like a very simple process. Unfortunately, this just isn’t true. In most of the tutorials, the only instruction you get is to “write a 300-500 word article and submit it to several free directories”. I’m unsure why the most important details are often left out.
The fact is if you blindly follow those instructions it won’t be long before several directories delete your account. At the very least, your articles will constantly be rejected. This will undoubtedly lead to discouragement and frustration. Here are some important tips that will ensure your articles get accepted.
1. Only Submit Original Content
This is probably the golden rule of article marketing. Write your own content and make it original. It’s perfectly alright to consult other resources for information, however. Nobody knows everything there is to know about any given subject.
If you do consult outside resources to get information, do not copy anything written word for word. Interpret the information as you see it and then write it down in your own words. Plagiarism is morally and legally wrong, and it can get you into lots of trouble.
If you use any information that came from the research of another, the source must be cited in the article. If it’s a research paper or book, it’s a good idea to contact the author and ask for permission to write about their ideas or discoveries.
2. Avoid Duplicate Content
There is an ongoing argument between search engine optimization experts as to whether or not you can be penalized for submitting duplicate content. Many contend your article won’t be indexed, but there really isn’t evidence to corroborate this belief.
However, one thing that is certain is that most article directories don’t appreciate duplicate content, and some can even suspend or delete your account if you submit too much of it.
The article directories are in the business of providing unique, original, and informative content to webmasters who need it. Many article directories also rely on paid advertising revenue to survive. If the majority of their articles contain duplicate content then webmasters will stop using them to obtain content. They also fear the search engines may blacklist them and they could lose much of their advertising revenue due to loss of traffic.
I don’t recommend submitting the same article to more than one directory, but if you must, re-write it first. Don’t just change a word here and there. It’s certainly alright to keep the subject of the article intact, but the words and sentences should all be changed so the article is completely new.
I think you’ll find that by submitting so much original content, more of your articles will get indexed and you’ll see a lot more targeted search engine traffic to your websites and landing pages.
3. Proofread Your Articles
I know this may sound obvious, yet many authors skip this step to save time. An article directory is a place for finished content. It should be grammatically correct and not contain misspellings. I understand one word can slip through here and there, and that isn’t really a concern.
If your articles are poorly worded with lots of misspellings, it won’t be long before the article directory editors decide your writing quality isn’t high enough. Even though your articles may have great subject matter, they still could be rejected for grammar. If too many articles like this are submitted, you may find your account closed one day.
I recommend proofreading your article at least twice before submission. You can find many free spellcheckers online and all you have to do is plug in your article and click “go”. The software will usually identify misspelled words and even offer suggestions for correction.
However, this won’t help with grammar. The only thing that is foolproof is to read your article all the way through. Pretend you are a visitor who was searching for information and landed on your article. Ask yourself what they would think and how they would perceive your work.
Article marketing is not easy. As you can see, it’s much more involved than just “writing and submitting 300-500 word articles”. If you want the reader to click through to your site, you need to write original, quality content.
Many article directories are raising their standards. There are so many new people practicing article marketing that the influx of new articles is staggering. The directories will soon start taking only the best articles. Follow these tips and you can be sure …

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Mobile Marketing

Social Networking Tips – Are You Spending Too Much Time on Twitter?

Everybody loves Twitter. I get. Heck, even I spend some time on it each day. The operative word being “some.” I do not live there. I do not make it my home away from home like some of you marketers do. And the question that has to be asked is this. Even if you are getting a following on Twitter and making some cash from doing so, are your efforts worth the time spent when maybe you could be doing something else that would bring you a bigger return? This article takes a look at that issue.
I’m going to throw some hypothetical figures at you here in order to illustrate my point. These are in no way meant to reflect actual reality because the truth is, everybody is going to be different. But this should give you some idea of whether or not your time is being utilized properly.
Let’s for argument sake say that you spend two hours a day on Twitter chatting with your followers and getting new followers. Okay, great. Let’s say that those two hours a day, after a 30 day period, bring you in an additional $500 a month. That comes out to about $17 a day more or less. So you’re working two hours to make an additional $17 or at a rate of about $8.50 an hour. Now I don’t know about you, but I can make more than that working at a McDonalds.
Now, I know what you’re going to say. If you didn’t spend that two hours, you’d have $500 less at the end of the month. if you were to spend those two hours a day writing articles and submitting them to directories instead. With the proper niche research, two hours of article writing a day could easily mean an extra $1,000 a month. That’s twice as much income as what you’re making chatting on Twitter.
Don’t get me wrong. I’m not saying that you shouldn’t use Twitter. I use it. I use it all of about five minutes a day and that’s been good enough to increase my blog readership by four times. But I’m not going to put an exorbitant amount of time into Twitter when I know that for that same amount of time, I could be doing something that will bring me more money.
Too many people don’t value their time, and that’s the problem. They look at their time as free. It’s not. In fact, once you’ve spent your time on something, you can never get it back. Money, you can always get back from a decent return on your investment.
Think about this the next time you decide to fritter away your day on Twitter.
To YOUR Success,
Steven Wagenheim…

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Mobile Marketing

Network Marketing Tips – For Momentum, This Works Like Crazy

There’s way to much noise out there in the internet wonderland, in case you haven’t noticed. Everyone’s yelling and screaming about what it takes to become a success in network marketing. Well, as I see it, as I discussed in a previous article, having the correct mind set is the first and foremost when it comes to success in this great industry.
In other words, it will really make or break you. However, MOMENTUM is the next best on the list. Why? because what good is a great mind set if you’re doing the minimums or nothing, for that matter? In essence, “peak” states of mind mean nothing without “peak” performance.
In case you didn’t know, taking action alone won’t lead you to success, taking it to the next level will, and that, my friend, is…momentum! You’re about to discover the three tips to take your network marketing business to the pent house. These three tips development, field development, and massive action!
Self Development
Well, let’s assume that you’re doing what it takes on a daily basis to keep your mind set in check. You know, running your energy in a quiet place everyday visualizing what you want to be, do, and have, as I eluded to in a previous article. That’s all well and good, but, what are you feeding your mind to maintain and expand upon that?
You see, you must be setting aside time each day to read books, listen to audio, and watch videos regarding self development. You can choose the best way to interpret the above mentioned or any combination there of. Of course, the best is to internalize this mind set stuff is to implement all three methods; read, listen, and order to increase your network marketing momentum.
Do whatever works for you, but, just do it! Start off indulging in self development for at least thirty minutes a day and increase it as you retain more information.
Field Development
Are you feeling better now after saturating your mind with all of that good stuff from all of the great minds of the past and present? Now here’s where it starts to become intense. You must always block out time in your day to “hone” in on your craft.
This is what will separate you from the pack. In so many words, you must ALWAYS be studying about your industry and specific marketing strategy or strategies, period! Do not just depend on your company provided sales and marketing materials.
That’s a great place to start, don’t get me wrong, but, again, in order for you to excel beyond your wildest dreams, you’ll have to assimilate, manifest, and APPLY information from other colleagues, systems, and companies. Which leads us to the final and most powerful tip.
Massive Action
This is where the rubber meets the road. This is what separates eagles from seagulls. This is what separates good from this is what separates you from the masses. It doesn’t matter what marketing strategy you’re using, you must take massive action in order to get the momentum going.
So, no matter what you’re doing, one up it, double it, or go crazy (tasmanian devil) and triple it and all you’ll see behind you is the dust you left your colleagues in. Yeah! Baby! You’ll be the Daddy from Cincinnati when it’s all said and done. John Reese said it best…”momentum is that powerful force that creates wealth in your life.
Well, you have a choice to make, my friend, and of course, massive action which leads to momentum comes with a high price tag; are you ready to let go and make your network marketing dreams a reality? Break on through to the other side.…

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Mobile Marketing

Network Marketing Tips: 5 Ways to Stay Motivated

“People often say that motivation doesn’t last. Well, neither does bathing – that’s why it’s recommended daily.” Zig Ziglar
In the network marketing industry, you will become subjected to a great deal of negative experiences which will truly test your desire and commitment. From your wife complaining that you still have boxes of products left over from the last company you dealt with, to your neighbours closing the window blinds when they see you.
Network marketing is a tough business. How you approach and deal with the negative attitude of others is what will define your success. One of the best ways to deal with these issues is to find a way to motivate yourself on a daily basis.
Here are 5 ways you could motivate yourself in your network marketing business.
Praise yourself on small, individual efforts. Whether it’s signing up a new customer, handing out a business card to a prospect or scheduling a 1 on 1 meeting. Be happy with this progress and tell yourself that it’s important to your overall business success.
Read or listen to the success stories of others to find out what obstacles they had to overcome. It does not matter if these people are with your company, another network marketing business or involved in a different industry altogether. The steps they took to reach the top can transcend any business.
Get your daily dose of motivational quotes. You can find many on-line, as several prominent web sites offer weekly email notifications offering motivational quotes. Rediscover the reason “why” you entered the network marketing industry. This reason should be important enough to get you past the negative aspect of the business. Have your “why” written down and read it daily.
Find yourself a mentor. The best scenario would be if you could find someone who is in the same company as you, but, that it is not absolutely critical. It is important however, that the mentor be involved in the network marketing industry. whenever you are feeling down, give that person a call and discuss ways to re motivate yourself.
Motivation is one of the key attributes you can possess in any business, but most importantly in network marketing. Make sure that you are staying motivated on a daily basis.
If you enjoyed reading this article, please feel free to share it with others.
Wishing you great success.…

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Mobile Marketing

Small Business Website Marketing Tips – Why You Have to Have an Email List to Survive the Recession

Q: How can my small business survive in this crazy, mad economic recession that we’re experiencing right now?
A: By building a targeted list of customers through email that you can market your business and services to over and over again!
It’s no secret that most of the biggest businesses in the world are now using email to stay in touch with their customers, whether they are sending information or some sort of sale offers.
Just take a look at your own inbox and see how many emails you have from Big Company A or Company B telling you about the fantastic sale that is going on this weekend.  I bet there are more than you care to think about, right?
So, if the big guys are doing it, the question is: Why aren’t you?
You don’t have to be a big business to take advantage of email marketing.  If you’re really serious about growing your business in any economic environment, than email marketing can be a vital key to your success.
With you own email marketing campaign, you can keep in touch with your customers and not just to send them a sale ad! As a matter of fact, if all you ever do is send a sales offer to your customers, they’ll probably do one of two things, report you as a spammer, or just stop reading your emails all together.
And we don’t want either one of those to happen, do we?
Build your email list by offering a discount on services, coupons, a free report on your services, anything that will give the customer something in return for offering up their email address.  Even that early on, you begin to build your relationship with your customers.
It’s really a simple process once you start your email marketing campaign, and it goes something like this.
Build better relationships, get more of you emails opened, make more money.
Your email marketing must be primarily used to build relationships and then used as a sales tool. If you create raving fans of your business, they’re going to be kicking down the door to buy something from you!
Take care of your email list, it can be one of the greatest assets in your business that brings more profits in like clockwork, month after month and year after year.…

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Mobile Marketing

Internet Marketing Tips – Keeping Your Head When Everyone Around You Is Losing Theirs

This is probably one of the most difficult articles I’ve ever had to write. And a lot of people will wonder what this has to do with Internet marketing. The truth is, it has so much to do with Internet marketing that it may be the most important lesson you will ever learn if you want to be successful in this business. I would pay very close attention to this article. It may just save your business.
Unless you’ve been living under a rock, you know that just recently we had another terrible mass murder in our public schools. No need to rehash it. We all know what happened and how tragic it was.
What followed was almost as tragic, but quite predictable. We saw both sides of the argument for gun control come out with a ferocity that would make a mother lion cower in the corner. Horrible things were said on both sides TO both sides. Friendships were almost destroyed over this issue. It got ugly… very ugly. But it always does when something like this happens.
And, as what usually happens, Internet marketers couldn’t help but put their two cents in as well. Some tried to remain neutral. Others took one of the two sides with all the passion of that same mother lion protecting her cub. And inevitably, things were said that couldn’t be taken back. Lists of 10,000 were suddenly down to 5,000. Sales virtually stopped overnight. Blog posts had more comments than Carter has liver pills. In short, the chaos was beyond comprehension and businesses were almost destroyed.
Just because somebody couldn’t keep their head in the midst of all the suffering.
There is nothing wrong with having an opinion on something. There is nothing wrong with feeling strongly about something. There is nothing wrong with being passionate about something and displaying that passion for all to see. Just understand that unless you do it in a constructive and semi restrained fashion, you are likely to see a fallout that could seriously impact your business.
As Internet marketers, we have an obligation to our prospective customers. Think about this. How likely is somebody to purchase from you if you go off like a mad man about whatever the topic of the day is. Aren’t you, as a marketer, obligated, if not to the public but to yourself, to keep your emotions in check and stick to facts and the “selling” points of the argument?
“How To Win Friends And Influence People” is a great book. Everybody should read it. In a nutshell, it basically says that you catch more flies with honey than with vinegar. It’s a lot easier to get somebody to do something for you when you compliment them and/or make them feel good than if you berate them and make them feel like an idiot. The latter just makes them fight back.
It’s easy to get caught up in these kind of arguments. What happened this past week was a tragedy and nobody who either supports or opposes new gun laws wanted to see what happened, happen. Nobody is happy about this. Lots of people who own guns themselves are sick about what happened. But as a friend of mine who I respect very much told me, separate what happened from the issues. It’s not easy to do but it’s CRITICAL that we do it.
That same thing applies to our Internet marketing. If we’re going to take a stand on social issues and mix them with our marketing message (maybe we have a web site about guns) we have to make sure that we detach our raw emotions from the issues at hand. Nobody listens to a raving lunatic except to point out that he’s a raving lunatic. But people DO listen to marketers who make valid and well thought out points, even if they don’t agree with them.
One of the things I do as a marketer, when I’m trying to make a point on an issue is end with something like, “Maybe I’m wrong, but after careful thought about the issues, this is my opinion. What do you think?”
Trust me, it works. You might get people respond back that they don’t agree with you, but you won’t have them coming back at you calling you a radical idiot, unless of course they simply don’t practice “winning friends” themselves, in which case, you can’t win those arguments. So just move on.
I don’t know what the answer to the latest crisis is. I’m not sure anybody does. We live in a very evil world with a lot of very evil people. We’ve had murder ever since Cane killed Able. There is nothing new here. We’re just getting a lot better and a lot more efficient at doing it, …

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Mobile Marketing

Improve Your Business Through Video Marketing – Some Tips For You

In today’s demanding world of business, you need every advantage you can get. There is no doubt that video marketing has the ability to set your business apart from the crowd. In this article, there are video marketing tips that can be used in conjunction with your business.

If your marketing video is more than 20 minutes in duration, you might run into problems. During a product demonstration, for example, you may want to use this much time to fully explore all the features of the product. On the other hand, a video focusing on general descriptions or advertisements should take no longer than 10 minutes.

Spending a lot of money and time on a video does not mean it will yield better results. High production values don’t necessarily translate to good returns. Large corporations often use videos produced by their employees, rather than hiring actors and directors.

Working as part of a team can be a smart way to develop video content. Don’t limit your search for teammates to coworkers. You may find that there are plenty of friends, family members or peers who are willing to contribute. Anyone who contributes should be given due credit, even if their input was minimal.

Don’t forget about YouTube. This is where you should base your campaign from. The hosting is free! In addition, your videos will be on third most-visited website out there. This means your video is out there to be seen here.

If you want to promote a certain product or service in a video, you need to provide your viewers with a link they can follow to obtain the product or service. The link should be in the video player. This way, should someone embed it or share it somewhere, the video and link stay together.

If you are hosting the video on your website, have a subscription form for your mailing list right below the video. Many people will likely wish to sign-up and gather as much information as possible regarding the topic of choice.

When you go to a convention or other event, bring along the recording camera. There will probably be some chances to interview other experts and document your experiences. If you are presenting your products or talking in public, have someone record it.

You should think of a creative and catchy way to greet and send your viewers off. To start, you should identify yourself and your company, and the purpose of the video. To finish, say the company name again and craft calls to action so that viewers will go to your site and make a purchase.

If your customers seem to ask the same questions, make a video which answers those questions. Many companies will place an FAQ on one of their subdomains and encourage readers to flip through provided answers. By doing this, your customers don’t have to read over your website if they don’t want to. They can choose the learning method they desire.

Making a video to promote your business can make things a bit simpler for you. Use the tips you’ve learned in this article and try getting creative. Your video is really an extension of your business, so it is something that you really want to put a lot of effort into. It might be the next “boom” for your business!…