If you are any sort of business owner the you are probably aware that not having a web presence can be a real drawback when it comes to the true earning potential of your business. This is especially true for local small business owners. You see, years ago small business owners didn’t have to have any sort of web presence to make money and compete with other businesses offering the same services. Those days are long gone. These days it is essential for your offline business to have some sort of internet presence to compete in today’s business world.
It most cases when you think of promoting your business online you think of having a website, correct? Many local business owners think this is the only way to accomplish this and many of them are turned off of the idea either because they do not know how to build a website or because they do not have the budget to hire someone to build one for them.
What if I told you that you do not necessarily need a website to have a strong online presence? Would that interest you? I am about to share with you 1 strategy that you can use to get your local business more exposure and ultimately more customers from the world wide web.
OK, one of the best ways to do this is by creating YouTube videos. This method if used correctly can dramatically increase the amount of exposure your business gets and can have your business well known in cyber space. Don’t worry, you do not have to be a rocket scientist to create your own YouTube videos. In fact it is very easy to do!
Here is all you need to do:
Step 1 – Find some easy to use video creation software. If you are using a PC you can use Windows Movie Maker which should already be on your computer. If it isn’t then you should be able to download it free somewhere.
Step 2 – Get some pictures related to your business together. These can be either pictures that you take or pictures that you grab from the internet. Put all of your images somewhere easy to find on your computer.
Step3 – Find some royalty free music to use. You can find this by doing a quick Google search.
Step 4 – Load your pictures in to your video creator software. Put them in the order you like.A�
Step 5 – Create a slide to place at the end of the video with all of your business details such as name, address, email and phone number.
Step 6 – Save the video on your desktop. Make sure it is saved in a format applicable for YouTube.
Step 7 – Create a YouTube account for your business.
Step 8 – Upload your video to the site. Make sure that you use a catchy title that has your business name in it and the area that you’re located if possible. …
Why You Need Lots Of Website Traffic To Become Successful
To market your online business successfully, you will need a lot of traffic. I’m not talking about 100-200 hits per day. I’m talking 1000 – 2000 hits per day. Once you can reach this milestone, you can be sure to earn a lot of money on a daily basis. But getting this traffic can be tough if you don’t know what you’re doing.
Many new online business owners love to start with pay per click advertising, and for some reason, they think that they will wake up with money in their inbox. Well depending on your advertising budget, if it’s large, this can probably be a reality for you. Especially if you’re making money or breaking even on each sale.
But if you’re not getting any sales at all from PPC, then it’s time to resort to a different marketing strategy. There are all kinds of ways to get traffic to your website, so you should know that you don’t have to resort to just using one particular source. If that one source becomes unprofitable for you later on down the line, you will have to start from ground zero, and rebuild your internet business all over again.
In fact, I am a living testament to this. I used to rely on this just traffic strategy hoping that it would get me the recurring sales that I needed to make my business a success. Then suddenly within a few months of using this technique, it become unprofitable. My traffic count plummeted, and I had to start all over to rebuild my business.
Now I still do this same strategy that failed on me, and I do it just as intensely that I did before my traffic decrease. I’m willing to bet that this one traffic source can rebound and return to its original state, and even come back stronger than ever before. These are some of the things that can happen in the internet marketing world.
Now when marketing on the internet to get more traffic, you should know that you have more than 1 option. There are a ton of free ways to get traffic to your website, and when combined, it can even be better than paid advertising. This is true! I still do light advertising till this day, but most of my traffic comes from free marketing sources. Once you do them long enough, you will realize that it’s very easy to get traffic and make money with these free internet marketing strategies.
If you’re an email list builder, the more traffic you get to your squeeze page, the more people will sign up, and the more sales you will receive on a daily basis from these subscribers. So it all begins with traffic, then when it comes to monetizing this traffic, you have a few different options at your disposal.
Do your best to keep marketing and finding more ways to get traffic to your website. It’s very simple and easy to do, and if you …
Small Business Website Marketing Tips – Why You Have to Have an Email List to Survive the Recession
Q: How can my small business survive in this crazy, mad economic recession that we’re experiencing right now?
A: By building a targeted list of customers through email that you can market your business and services to over and over again!
It’s no secret that most of the biggest businesses in the world are now using email to stay in touch with their customers, whether they are sending information or some sort of sale offers.
Just take a look at your own inbox and see how many emails you have from Big Company A or Company B telling you about the fantastic sale that is going on this weekend. I bet there are more than you care to think about, right?
So, if the big guys are doing it, the question is: Why aren’t you?
You don’t have to be a big business to take advantage of email marketing. If you’re really serious about growing your business in any economic environment, than email marketing can be a vital key to your success.
With you own email marketing campaign, you can keep in touch with your customers and not just to send them a sale ad! As a matter of fact, if all you ever do is send a sales offer to your customers, they’ll probably do one of two things, report you as a spammer, or just stop reading your emails all together.
And we don’t want either one of those to happen, do we?
Build your email list by offering a discount on services, coupons, a free report on your services, anything that will give the customer something in return for offering up their email address. Even that early on, you begin to build your relationship with your customers.
It’s really a simple process once you start your email marketing campaign, and it goes something like this.
Build better relationships, get more of you emails opened, make more money.
Your email marketing must be primarily used to build relationships and then used as a sales tool. If you create raving fans of your business, they’re going to be kicking down the door to buy something from you!
Take care of your email list, it can be one of the greatest assets in your business that brings more profits in like clockwork, month after month and year after year.…